Broadcaster Magazine

96.7 CJWV-FM, Peterborough, Launches New Format

MY Broadcasting Corp. has introduced a new format on 96.7 CJWV-FM. OLDIES 96.7 and the station’s website launched at noon on Wednesday. Listeners have the chance to win all-inclusive vacations and one listener will win $10,000 cash!

In addition to the long sets of music from artists like The Beatles, The Eagles, The Rolling Stones, Billy Joel, Supertramp, Steve Miller Band and more, Oldies 96.7 listeners will also hear local Peterborough News every 20 minutes mornings, unequalled community involvement and frequent updates of Peterborough Pin Point Weather.

President of My Broadcasting Corporation Jon Pole comments, “MBC has entered new territory with today’s announcement. Our extensive research showed that Peterborough listeners wanted a radio station that reflected the community. They wanted more local news, and they wanted to be able to sing along! Oldies 96.7 is that perfect combination. We hope the listeners will be thoroughly entertained by the new direction of the station.”