Broadcaster Magazine

MuchMusic’s Big Jingle Adds Sponsors and Partners

 MuchMusic’s multi-act holiday event, Much Presents: The Big Jingle, continues to build excitement with additional sponsors, performers, and contesting opportunities. With the recent addition of Coca-Cola, six of Canada’s most influential brands – Virgin Mobile, Astro kik, Coca-Cola, H&M, Starbucks, and The Source – join MuchMusic and LiveNation to bring Much fans the hottest holiday concert in the country. Hitting the stage for Much Presents: The Big Jingle are Austin Mahone, Bridgit Mendler, Carly Rae Jepsen, Cody Simpson, Simple Plan, Sky Blu, The Wanted, and, recently announced, Shawn Desman.

MuchCloser members who already have their ticket  can log onto MuchCloser and register their ticket number to gain access to the MuchCloser Club, an exclusive area where MuchCloser members can enjoy free holiday goodies.

Below are details about the six exciting brand initiatives taking place on-site at Much Presents: The Big Jingle:

Virgin Mobile

Much has teamed up with Virgin Mobile to give its members the hottest seats at Much Presents: The Big Jingle. Members can head to for the chance to win VIP access and watch the show from the Virgin Mobile Members Lounge.

Astro kik

Much has partnered with Astro kik to give viewers the chance to be the  kik correspondent, reporting from behind-the-scenes at the biggest holiday event of the season!


Coca-Cola Canada is excited to keep a spotlight on Canadian music talent as a sponsor of Much Presents: The Big Jingle. At the 2012 MMVAs, MuchMusic and Coca-Cola Canada crowned Tyler Shaw as the winner of the 2012 Coca-Cola Covers contest. Shaw will be taking the stage as a performer, in anticipation of the release of his first ever single with Sony Music, “Kiss Goodnight.”


H&M offers the most fashionable gifts for everyone! Look out for special H&M gift givers at Much Presents: The Big Jingle and in a city near you! 


Starbucks is celebrating the return of the holiday season!  .

The Source

Much has teamed up with The Source to give one lucky viewer and four friends a chance to watch from their private Monster NCredible Lounge, decked out with this season’s finest swag!