Rogers Media has introduced Bob Babinski as its new Executive Producer & Local Content Manager for City Montreal, overseeing City’s new, local weekday morning show, Breakfast Television and new, 30-minute weekly sports show, Connected Montreal.
Born and raised in Montreal, Babinski comes to City with more than 25 years of television experience – both on-camera and behind-the-scenes. As a former sportscaster for CBC Television and CBC Radio in Montreal, he’s covered the Montreal Canadiens, Montreal Expos, and such events as Hockey Day in Canada, the 2006 and 2008 Olympic Games, and the 2010 FIFA World Cup South Africa. Babinski also worked for several years as a freelance trainer, helping more than 300 reporters and hosts hone their skills on live reporting and on-air presence. For more than a decade, Babinski has taught journalism students at Concordia University, and continues to teach part-time at the university in broadcast, writing, reporting, and feature writing.
“As Rogers Media expands our premium brands into this dynamic, creative and eclectic market, Bob’s connection to Montreal, coupled with his wide-ranging expertise as a producer and broadcaster, will strengthen our ability develop and deliver engaging local programming to this community,” said Scott Moore, President, Broadcast, Rogers Media.
Slated to launch summer 2013, Breakfast Television on City Montreal will be modeled on the highly successful morning shows in Toronto, Vancouver, Winnipeg, Calgary, and Edmonton but will have a distinctly Montreal format. In sports, Connected Montreal is a regionally focused extension of Sportsnet’s national Connected brand, and will be dedicated to covering the best in professional, amateur, university, and junior league sports in the Greater Montreal area. Connected Montreal is scheduled to launch later this year with further details to be announced in the coming weeks.
City Montreal launches on Monday, Feb. 4, carrying the rich City daytime and prime-time schedule with home-grown hits and acquired series Canadians have come to love, including How I Met Your Mother, Person of Interest, New Girl, Revolution, Revenge, Cityline – Canada’s longest-running lifestyle show for women – and the upcoming City original comedies Seed, Package Deal, and newly announced animated comedy, Mother Up!.
City Montreal will produce and deliver 15.5 hours of original local programming and will add more than 20 new production jobs in the Montreal market.