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Broadcaster

TVA re-org

8/12/2004

MONTREAL - Earlier this summer, Quebec broadcaster TVA announced an executive reorganization.

Philippe Lapointe has been appointed senior vice-president, programming. He will be responsible for on-air content on the TVA network, LCN and LCN Argent. Lapointe will be in charge of the programming, news and public affairs departments, as well as JPL Production. He was previously vice-president, news and public affairs, and has been serving as interim vice-president, programming, since the beginning of the year.

Sophie Pellerin, who was vice-president, programming, has decided to pursue her career with a private production company "We wish Sophie Pellerin well and we look forward to working with her in her new capacity," said Serge Gouin, president and CEO of TVA owner Quebecor Media Inc. - and interim president and CEO of TVA Group. "Under her leadership TVA's market shares have reached unprecedented levels and I thank her sincerely for the work she has accomplished."

Serge Bellerose has been appointed senior vice-president, specialty channels and business development. He will be responsible for expanding TVA's involvement in specialty channels by launching a number of new French-language digital services, and for promoting the company's growth by exploring business development opportunities across Canada.

Paul Buron, senior vice-president and CFO of TVA Group, has been assigned additional responsibilities as supervisor of the technical production department.

Gaetane Wagner has been appointed vice-president, human resources. She has acquired extensive experience in human resources management, labour relations and organizational development with Gildan Activewear, CCM, Kraft, Danone, Air Canada and Domtar.

Pierre Lampron has been appointed vice-president, institutional relations of Quebecor Media. He will be responsible for representing the interests of all Quebecor Media subsidiaries to governmental and non-governmental institutions. He remains president of TVA Films.

"I have full confidence in TVA's management team and I am convinced this overhaul will make it still more effective," said Gouin. "I have no doubt that with sustained support from the other Quebecor Media companies, TVA will maintain its television market leadership."

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