News From Italy Finds A Home on OMNI.1
February 9, 2004

by -- OMNI.1

Toronto (February 9th, 2004) – OMNI.1 is pleased to announce that beginning Monday, February 16th, OMNI viewers will be treated to an additional hour of Italian news and current affairs programming weekdays at 3pm called Pomeriggio Italiano.

Pomeriggio Italiano is a new daily show dedicated to deliver the latest news from Italy as well as covering stories that affect the Italian community here at home. RAI International is the source of this new international coverage coming directly from Rome, Monday thru Friday. The TG1 newscast will air in the first half-hour, right after a local news update, and will bring viewers up-to-date with the most recent news and events from Italy.

“It is an exciting time for OMNI Television’s Italian news team,” said Renato Zane, Vice President of News for Rogers Media Television. “This new block of programming allows OMNI.1 to meet the needs of our Italian viewers by providing them with current, fresh and most importantly quality news coverage from their homeland.”

Other segments featured in this hour long broadcast will include daily topical features of interest to the local Italian community.

“It is a privilege to bring TG1 to our audiences. It’s the most recognized news program in Italy. We think it’s a perfect fit with our OMNI News programming, which has been steadily growing in popularity.” said Madeline Ziniak, Vice President and General Manager for Rogers Media Television.

OMNI NEWS: Italian Edition, Ontario's favourite Italian-language television newscast, will continue to air in its regular timeslot weeknights at 8pm.
About RAI International:

RAI International broadcasts, throughout the world, the best of the programmes of RAI Radiotelevisione Italiana, as well as original programmes made for Italians who live abroad and for all those who have a family link with our country or want to know more about Italy. Since its inception in 1995, RAI International has worked under an agreement with the Italian government in order to develop the presence of public service in international radio and television broadcasting. RAI International also strives to meet the demands for information and services from Italian communities abroad.

About OMNI Television
OMNI Television, consisting of diversity television stations OMNI.1 (CFMT) and OMNI.2, is a free over-the-air system owned by Rogers Communications under its Rogers Media: Television division. Combined, the OMNI stations have significantly expanded the variety of languages, number of hours and choice of programming being offered for ethnocultural communities throughout the province of Ontario, providing programming in more than 40 languages to ethnocultural groups encompassing no less than 40 communities. With the launch of OMNI.2 in September 2002, ethnic programming on OMNI.1 (CFMT) now principally serves the local European, Latino and Caribbean communities, while OMNI.2’s programming reflects the local Pan Asian and African population.

Rogers Media Inc., a division of Rogers Communications Inc., (TSX: RCI.A and RCI.B; NYSE: RG) operates Rogers Broadcasting and Rogers Publishing. Rogers Broadcasting has 43 AM and FM radio stations across Canada. Television properties include Toronto multicultural television broadcasters OMNI.1 (CFMT) and OMNI.2; televised and electronic shopping service, the Shopping Channel; regional sports channel, Rogers Sportsnet, and the management of three digital television services. Rogers Publishing produces many well-known consumer magazines such as Maclean’s, Chatelaine, Flare, L’actualité and Canadian Business, and is the leading publisher of a number of trade publications. All media properties are integrated with their own popular web sites.
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