Pinnacle Systems Announces StreamGenie Presenter
April 12, 2001

by -- Broadcaster Magazine

MOUNTAIN VIEW, CA. , 4/12/2001— – Pinnacle Systems, Inc. (NASDAQ: PCLE), a leader in streaming media solutions, today announced a major addition to its webcasting solutions lineup. StreamGenie PresenterTM enables synchronized, rich media presentations for corporate, ISP and e-learning markets, including Microsoft PowerPoint integration.

Through a development, marketing and distribution alliance with sofTV.net of Ottawa, Canada, the combined solution unleashes the power of broadband communications, allowing corporations to communicate to their employees, channel partners and customers on a regular basis -- without stepping foot on an airplane.

“We worked closely with Pinnacle Systems to tightly integrate sofTV.net technology into Pinnacle Systems’ award-winning StreamGenie portable webcaster,” said Dale Gantous, CEO of sofTV.net. “The combined solution allows anyone doing live or on-demand webcasts to harness the power of interactive rich media, supporting both Microsoft and Real formats simultaneously – as well as Internet Explorer and Netscape browsers.”

This broad alliance provides Pinnacle Systems with worldwide manufacturing, licensing and distribution rights to sofTV.net’s line of rich media development tools. The product suite simplifies authoring of streaming media web sites with interactive content synchronized to the video stream, and requires no programming or plug-ins.

“StreamGenie Presenter significantly broadens our streaming business,” said Greg Lowitz, general manager of webcasting solutions for Pinnacle Systems. “Now, electronic business communications for promotional, informational and motivational messaging can be as compelling as ‘being there’ – significantly boosting communications efficiencies while reducing travel costs.”

Price and Availability
Effective June 1, 2001, the U.S. List Price for StreamGenie Presenter will be $19,995 and $24,995 for the single and dual CPU models, respectively. All registered StreamGenies ordered after March 15, 2001 are eligible for an upgrade to the StreamGenie Presenter software for $1,000, which is expected to ship in early summer. All customers who purchased StreamGenie prior to March 15, 2001 can upgrade to StreamGenie Presenter for $1,995. An optional “rich media template authoring upgrade” compatible with leading web-page development tools, called sofTV.Author, is $2,495. For non-StreamGenie users, a stand-alone bundled version of the presenter and authoring software is available for $4,995 and is compatible with most streaming cards and encoders, including StreamFactory.

sofTV.net Inc. is a leader in the emerging webcasting market, providing streaming media authoring and Web page synchronization software. sofTV.net exploits rich media to revolutionize Internet broadcasting, e-commerce, corporate presentations and e-learning, helping customers reduce costs and generate revenue online. sofTV.net may be reached at 919-387-6781, via email at press@softv.net or at www.softv.net. About Pinnacle Systems

Pinnacle Systems’ streaming, broadcast, and consumer products provide video professionals and consumers cutting-edge digital video tools to create, store, distribute and view web enabled digital video easier and more affordably than ever before. Pinnacle Systems may be reached at (650) 526-1600 or at www.pinnaclesys.com.



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