New York Festivals International Radio Program & Promotions Awards, honoring the World’s Best Radio Programs, celebrated its award winners on Monday, June 18th at the 2012 Radio Awards ceremony. The gala was held at the Manhattan Penthouse in New York City. NYF’s Art Deco trophy, reminiscent of the classic 1920s radio microphone, was presented to this year’s award-winning entries.
The 2012 Grand Jury awarded 2 Grand Trophies: Pirate Group Inc., Canada; and George Washington Global Media Institute, USA.
Pirate Group Inc., Canada earned a Grand Trophy in the Business/Consumer Issues category for “The Happy Homemaker: How Advertising Invented The House Wife.” The award-winning two-part episode examines how Madison Avenue created the archetype of the Happy Homemaker in an effort to create a market for all the household products it was advertising.
Terry O’Reilly, Pirate Radio Co-Founder & Host of CBC Radio’s Age of Persuasion accepted the Grand Trophy. “Winning a Grand Trophy at the NYF Program & Promotion Awards is simply one of the highest tributes in the radio world because of what it represents: The best programs judged by the most respected radio professionals in a show where 28 countries compete. And to win it two years in a row is just an incredible honour. We are thrilled,” commented Mr. O’Reilly.
All entries were judged online by the NYF Radio Program & Promotions Awards Grand Jury, comprised of radio experts from stations and companies around the globe.