YONKERS, NY and TORONTO - Consumers looking for more unbiased product info can now turn to CTV and www.ctv.ca.
Today, Consumers Union, the non-profit publisher of Consumer Reports and ConsumerReports.org (CRO), and CTV Inc., jointly announced the availability of select Consumer Reports content on CTV's web site. This agreement expands upon an existing three-year relationship between the two media organizations that already brings Consumer Report's Syndicated Television News Service (CRTV News) segments to CTV's nation-wide group of local stations.
Located at www.ctv.ca/consumer and linked through the "News" section of the CTV Web site, the new Consumer Reports section offers articles from the independent, unbiased consumer publication on a variety of topics such as autos, electronics and computers, appliances, health and fitness, and personal finance.
Each article is labelled as being "Powered by ConsumerReports.org," and links give Canadian readers the opportunity to subscribe to CRO for even more information, including the publication's familiar Ratings of products and services. Under this arrangement, Consumer Reports and CTV will share revenue generated from subscriptions sold.
Consumer Reports offers radio content as well and, for example, is heard on Toronto radio station 680 News.
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