$9 million radio fund for French-language music launched

Ottawa – The Canadian Association of Broadcasters (CAB) and the Association québécoise de l'industrie du disque, du spectacle et de la vidéo (ADISQ) have officially announced the launch of the Fonds RadioStar program. The Fonds RadioStar is a new French-language music marketing and promotion fund.

This new fund results from the application of the Canadian Radio-Television and Telecommunications Commission's (CRTC) 1998 Policy on Commercial Radio regarding concrete benefits. The CAB recommended this new initiative during the CRTC's 1997 Commercial Radio Policy Hearing. The structure and procedures of the Fonds RadioStar, as approved by the CRTC on November 9, 2000, were established as a result of a joint industry initiative developed by the CAB and private radio broadcasters, in partnership with ADISQ.

To date, approximately $26 million is available for both the Fonds RadioStar and its English-language equivalent, Radio Starmaker Fund. Approximately $9 million will be available for Fonds RadioStar for distribution over the next 8 to 10 years.

"We are very pleased to announce the launch of Fonds RadioStar," said CAB president and CEO Michael McCabe. "This fund is part of a broader strategy by Canada's private radio broadcasters, in association with the music industry, to foster and promote Canadian music talent. Created for the purpose of supporting marketing and promotion efforts for new Canadian talent, this new Fund will especially contribute to reaching one of the key objectives of the Policy on Commercial Radio, which is to promote emerging Canadian artists."

"Along with current MUSICACTION and other support programs, ADISQ believes that the financial assistance which Fonds RadioStar will give to Canadian recording companies in order to promote Francophone artists will have a significant effect on the careers of these performers, while ensuring the development of the Canadian sound recording industry," said Solange Drouin, Vice-President, Public Affairs and Director General, ADISQ.

The Fonds RadioStar Board of Directors are: president – André Lallier, director, Astral Music, Groupe Astral Média; vice-president – Denis Wolff, vice-president, Artistic Development, Disques Audiogramme; treasurer – Sylvain Langlois, vice-president and CEO, Cité Rock Détente; secretary – Serge Sasseville, vice-president, strategy, legal and corporate affairs, Québecor Média Inc.; Yves-François Blanchet, president, Diffusion YFB inc.; Michel J. Carter, vice-president and CEO, Cogéco Radio-Télévision Inc.; Jean-Jacques Dugas, president, Gestion Albert Dugas; Mark Lazare, president, Tacca Musique Inc.; Martyne Prévost, president, Disques MPV Inc./Kafka Records; and André Saint-Amand, assistant general manager and vice-president, programming, CKOI and COOL.

MUSICACTION will be responsible for managing the Fund, under the direction of the Board of Directors for Fonds RadioStar. Application forms are now available. For more information, visit the Fonds RadioStar Web site at www.fondsradiostar.com.

With over 600 members, the Canadian Association of Broadcasters is the voice of Canada's private broadcasters, representing a $4 billion industry that employs more than 30,000 Canadians.

Created in 1978, ADISQ is a professional association which today encompasses close to 250 independent Québec undertakings working in various aspects of the record, entertainment and video industries, including record producers, distributors, publishing firms, performers' managers, entertainment producers, booking agencies, playhouses, video clip production firms, etc.

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